Steering of Roaming is a technology aimed at managing and optimizing roaming. Operators use this solution to provide their subscribers with high-quality communication services outside their home network.
One of the biggest operators in Eastern Europe has a large set of messaging solutions from SC.Soft as a result of our productive long-term partnership. All together, they make up a highly functional network infrastructure. The Steering of Roaming platform is a nice addition to it.
The main benefits that the system offers:
Improving service quality. SoR helps provide users with a more stable and high-quality connection by choosing the best roaming partners and data transfer paths.
User experience management. The platform allows operators to customize different levels of service quality depending on user needs, which improves the overall experience of using mobile services and increases subscriber loyalty.
Cost reduction. Mobile operators can effectively manage roaming, reducing the cost of services provided to users abroad. At the same time, operator earnings are increased by controlling the preferred networks for roaming registration.
Flexibility and adaptability. The platform can adapt to changes in the roaming market and user requirements, ensuring the relevance and competitiveness of services.
Operators decide which operator-partner network to use for subscribers in roaming, depending on the contracts concluded for a certain level of traffic. Thus, subscribers themselves travel comfortably, on the most favorable terms of service. As a result, the solution serves the needs of both operators and subscribers when they leave the home network.
In this case, we also managed to implement two useful features.
Border roaming. The ability to control the connection to the networks of another country if the subscriber is located at the border. The system determines the user’s actual location and automatically connects the subscriber to the correct mobile network. This feature helps to avoid connecting to a foreign network if it is not necessary.
Normalization of the number. It is useful when a subscriber tries to call a number from another country. It automatically adds the code or corrects it to dial a number properly.
If your subscribers especially like to travel or if they live in the border cities, consider the Steering of Roaming solution from SC.Soft. Leave your contacts or put your questions in the form on the landing page, and we will be glad to discuss the prospects of our cooperation!
